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Awesome, I think I need to top it up again 👍😁 I'll probably have to free up some capital for less than 100 euros.
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@BamBamInvest if it's under 100€ I might buy it too
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@BamBamInvest I think 95 is a good entry level.
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@BamBamInvest
I think the figures will be decisive for the future.
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@Multibagger my entry price is 97.32 euros, Ulta Beauty itself says that $ELF is its strongest brand. The last $ULTA figures were also better than expected and the outlook is not bad either. So I don't see why $ELF should be doing badly, also due to the expansion, especially since their products and quality are not high-priced and I am convinced that they are more likely to gain market share. 🚀
@BamBamInvest Your share price is very good, just above the low of the last 12 months. For you as a long-term investor, it doesn't matter anyway, I know. Due to the sharp fall in the share price over the last 12 months, it will probably depend more on the outlook. I am always a little skeptical when there is such strong selling as yesterday one week before the figures. It can always be a sign that some people know more. But I'll keep my fingers crossed.
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@BamBamInvest
Analysts at Elf are spoiled by the enormously high triple-digit growth rates from the initial phase. That's why they are looking very closely. I don't think this Nilsen report would have done much for Loreal.
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@Multibagger
Chris , I think this sell-off is still related to the Nilsen analysis
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@BamBamInvest under 100 I throw them out
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@Lumimyrsky
Yes, it is difficult to say whether it was a false breakout on the chart and will now continue downwards.
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@Multibagger yes, or that institutional pressure on the price or panic arises because some analyst writes negative things again. What I really like about $ELF is that they have virtually no presence in Europe and the like and still have a lot of potential growth ahead of them. The appearance on the platforms and the marketing is also very good and the price/performance should be top. Before buying, I even watched YouTube and Insta videos where women test different products and how much they get for 100-200 dollars 😄. In the end, all of this made me extremely bullish on $ELF, even if there might be temporary resistance.